May 11, 2005

Content and SEO should be kept separate

Search engines will not find your great content unless you help them. When I started my ESL site it was the second best free English learning resource available. I got around 10-20 visits a day through word of mouth.

Now (2 years later) I'm getting 1,000 people a day. The content is still good, but it hasn't been updated in a year. The search engines don't care. All they know is that I have more incoming links now.

Regarding on page SEO, it's only worthwhile for non-competitive keyword combos. My advice is to forget about it and focus on good content for humans and links for search engines.

Posted by James Trotta at May 11, 2005 11:39 PM
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