SEO tips = better search engine ranking

Computer and online marketing degrees

If you're looking to develop websites on your own, you need to know what you're doing but you don't have to prove it to anyone else. If you're looking for a job in the search engine marketing industry you will need to prove something. The best way would be to have a successful track record in the web development business. The second best way would be to get some academic qualifications.

That won't be so easy, however. In American universities, SEO still stands for "Student Employment Office". I haven't been able to find any SEO or SEM degree programs from universities (I did a search including only .edu domains). For example, Collins College offers the following programs:

Associate - Media Arts
Associate - PC Network Technology
Associate - Visual Communications
Bachelor - Animation
Bachelor - Game Design
Bachelor - Graphic Design
Bachelor - Interior Design
Bachelor - Management
Bachelor - Media Arts - Film/HDTV
Bachelor - Media Arts - Motion Graphics/Visual FX
Bachelor - Network Technology
Bachelor - Visual Arts: Game Art
Bachelor - Visual Communications

This shows us that people looking for academic qualifications in the SEO business don't have a lot of choices - it's still the "old school" computer programs that remain popular degree tracks.